Here is where we deeply empathize and build a relational connection.
Make a video equivalent of a virtual handshake and introduction that addresses each of the issues addressed in the previous section.
We focus on the customer's pain point here. Not expanding on your ideas, but passionately talking about how you resonate with their pain and have helped dozens of business leaders like them dig out of impossble circumstances.
HELP THE VIEWER REALIZE WHY THEY'VE BEEN UNSUCCESSFUL SO FAR, AND WHY YOU ARE DIFFERENT, AND IF THEY CONTINUE ON THIS PAGE TO THE END, THERE IS A SPECIAL OFFER.